Giangaddo Prati, CFO and CIO of Barilla, discuses the evolving role of the CFO and Treasury in today’s market with Andrea Delvo, Managing Director of Kyriba Italy. Prati shares his views on the unique challenges of the food industry during supply chain disruptions, how Barilla is approaching the “new normal,” and the factors behind choosing Kyriba to assist in managing their treasury needs.
With this project, Barilla is adopting Kyriba’s innovative digital platform to manage liquidity across the enterprise and to support Barilla’s global supply chain. The integration will centralize Barilla’s multiple supply chain finance programs into a single Dynamic Discounting solution that better supports its suppliers, shortens the cash conversion cycle and improves liquidity for the company. Barilla also selected Kyriba to increase cash visibility, improve cash forecasting, and digitize FX, interest rate, and commodities risk management.
“Certainly the fact that Kyriba is an integrated platform for treasury, finance and service bureau solutions was a main factor driving our choice.”
Giangaddo Prati, CFO and CIO, Barilla
About The Barilla Group:
Barilla is a family company, not listed on the stock exchange, chaired by brothers Guido, Luca and Paolo Barilla. It was founded by their great-grandfather, Pietro Barilla, who opened a bakery in Parma in 1877. Now, Barilla is famous in Italy and throughout the world for the excellence of its food products. With its brands – Barilla, Mulino Bianco, Pan di Stelle, Gran Cereale, Harrys, Pavesi, Wasa, Filiz, Yemina and Vesta, Misko, Voiello and Cucina Barilla – it promotes a tasty, joyful and healthy diet, inspired by the Mediterranean Diet and the Italian lifestyle.
When Pietro opened his store more than 140 years ago, his overriding aim was to make good food. Today, that principle has become Barilla’s way of doing business: “Good for You, Good for the Planet,” a slogan that expresses the daily commitment of the over 8,000 people who work for the company, and of a supply chain that shares its values and passion for quality.
“Good for You” means constantly improving the product offering, encouraging the adoption of healthy lifestyles and facilitating people’s access to food.
“Good for the Planet” means promoting sustainable supply chains and reducing CO2 emissions and water consumption.